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# Niche Social Networks
- URL: https://onemanandhisblog.com/2008/11/niche_social_networks/
- Published: 2008-11-03T18:17:18.000Z
- Updated: 2015-04-28T14:31:07.000Z
- Author: Adam Tinworth
- Tags: case studies, headshift, social neworking, social tools

The author of the other talk I was really sad to miss at Web 2.0 Expo in Berlin, Lee Bryant of [Headshift](http://www.headshift.com/?ref=onemanandhisblog.com), has now published his slides [over on the firm’s blog](http://www.headshift.com/blog/2008/10/niche-online-social-networks-f.php?ref=onemanandhisblog.com).

Here they are:

\[Niche Social Networks FTW!\](http://www.slideshare.net/leebryant/niche-social-networks-ftw-presentation?type=powerpoint "Niche Social Networks FTW!")

View SlideShare \[presentation\](http://www.slideshare.net/leebryant/niche-social-networks-ftw-presentation?type=powerpoint "View Niche Social Networks FTW! on SlideShare") or \[Upload\](http://www.slideshare.net/upload?type=powerpoint) your own. (tags: \[purpose\](http://slideshare.net/tag/purpose) \[meaning\](http://slideshare.net/tag/meaning))!\[\]()

Although the presentation gives some good examples of niche social networks in use, I like Lee’s analysis of the value of Facebook against niches, which makes a nice riposte to \[last week’s BBC story\](http://www.computerweekly.com/blogs/enterprise-social-software/2008/10/ease-up-on-facebook-blocks.html): 

> I remain convinced that intimacy and common purpose are more in line  
> with the culture of the internet than mega-malls like Facebook, where  
> funders are more interested in achieving a ridiculous $15bn valuation  
> for the company than in changing peoples’ lives for the better.

And the rights tools can improve people’s working lives, just as much as they can their personal lives…