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# The Merger of Blogs and Social Networks
- URL: https://onemanandhisblog.com/2010/05/the_merger_of_blogs_and_social_networks/
- Published: 2010-05-04T12:32:01.000Z
- Updated: 2015-04-28T13:05:59.000Z
- Author: Adam Tinworth
- Tags: blog platforms, Blogging, posterous, social networks, tumblr, TypePad, WordPress

One of the “joys” of living in the social media world is those days that you wake up, and discover your e-mail in-box crammed with something – comments on one of your posts, Twitter follows or, as happened this morning, a metric ton of new followers on [Typepad](http://www.typepad.com/?ref=onemanandhisblog.com "TypePad"), where I run a small handful of blogs. The venerable hosted blogging platform has been going through a major reinvention over the last year, integrating social networking with its base platform, to make blogging a more social activity. If this seems familiar, it’s because it’s been baked into newer platforms like [Tumblr](http://tumblr.com/?ref=onemanandhisblog.com "Tumblr") and [Posterous](http://www.posterous.com/?ref=onemanandhisblog.com "Posterous") from the very start. Even [WordPress](http://wordpress.org/?ref=onemanandhisblog.com "WordPress") is bringing [BuddyPress](http://buddypress.org/?ref=onemanandhisblog.com "BuddyPress"), its social networking addon, closer and [closer to the core of the product](http://mashable.com/2010/05/02/matt-mullenweg-interview-2/?ref=onemanandhisblog.com).

Right down the bottom of the overnight e-mails was the explanation: I’d been added to the Typepad Bloggers Directory by \[one of the team\](http://www.kimmi8.com/), as a pick of the week:

!\[Me in the Typepad Directory\](https://i1.wp.com/www.onemanandhisblog.com/content/images/2010/05/typepaddirectory.png?resize=526%2C319)

And that leads me to two thoughts:

1\. My worries some months back about blog platform innovation slowing were unfounded. All of the platforms I listed above are adding features at a rapid clip. 2\. This is the year when social networks and blogs are going to merge very deeply indeed – and any publisher would be unwise to ignore this. 

\[!\[Reblog this post \[with Zemanta\]\](https://i2.wp.com/www.onemanandhisblog.com/content/images/2010/05/reblog\_c9.png?w=960)\](http://reblog.zemanta.com/zemified/601f5248-2855-4486-8da6-8fcb19b7b720/ "Reblog this post \[with Zemanta\]")