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# iPads: for the technophobic B2B markets?
- URL: https://onemanandhisblog.com/2011/08/ipads_for_the_technophobic_b2b_markets/
- Published: 2011-08-17T17:15:10.000Z
- Updated: 2025-01-07T21:07:31.000Z
- Description: Estates Gazette's editor on the property world embracing the tablet.
- Author: Adam Tinworth
- Tags: B2B, damian wild, estates gazette, iPad, ipad apps, property

Damian Wild on building [*Estates Gazette*‘s first iPad app](https://onemanandhisblog.com/2011/07/estates%5Fgazette%5Flaunches%5Fipad%5Fapp/):

> When it comes to embracing new technologies property isn’t normally on the fast train. It’s a face-to-face business, dealing with assets that usually last lifetimes. But at EG we’ve sensed a change this year. The visibility of iPads at events has shot up and, for some of the more forward-thinking developers and advisers, augmented reality is more what happens after too many drinks in a Mayfair wine bar.

[Read on…](https://web.archive.org/web/20120326212155/http://www.themediabriefing.com/article/2011-08-17/estates-gazette-editor-damian-wild-on-building-a-b2b-ipad-app)