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# TED's spinning beachball of death
- URL: https://onemanandhisblog.com/2012/03/teds_spinning_beachball_of_death/
- Published: 2012-03-18T16:22:50.000Z
- Updated: 2015-04-08T15:32:37.000Z
- Author: Adam Tinworth
- Tags: branding, humour, TED, Video

Interesting that the TED Talk format has now become so established that it’s capable both of subversion (as above) and \[use for advertising\](http://www.onemanandhisblog.com/archives/2012/02/ted\_talk\_from\_the\_year\_2023.html). The format is, in effect, the brand.