> ## Content Index
> Fetch the complete content index at: https://onemanandhisblog.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Brand content the user-hostile way
- URL: https://onemanandhisblog.com/2013/03/brand_content_the_user-hostile_way/
- Published: 2013-03-18T10:22:16.000Z
- Updated: 2015-04-08T15:53:36.000Z
- Author: Adam Tinworth
- Tags: brand content, fashion, karen millen, user experience

So, I know brand content is where it’s at right now and all, and that fashion companies are leading the way. But why on earth has Karen Millen chosen to present their’s in [such an intensely user-hostile way](http://www.karenmillen.com/uncovered-magazine/content/fcp-content?ref=onemanandhisblog.com)?:![Karen Millen mag](https://i2.wp.com/www.onemanandhisblog.com/content/images/2013/03/Screen-Shot-2013-03-18-at-09.19.12.jpg?resize=650%2C464)Have these people never used the internet?