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# Labour goes all broadcast on Twitter
- URL: https://onemanandhisblog.com/2013/11/labour_goes_all_broadcast_on_twitter/
- Published: 2013-11-10T10:15:56.000Z
- Updated: 2015-04-08T16:05:17.000Z
- Author: Adam Tinworth
- Tags: Buzzfeed, labour, Politics, X (Twitter)

It might be a good time to start culling the politicians you follow on Twitter. Buzzfeed’s Jim Waterson explains [why Labour spammed its followers’ Twitter feeds](http://www.buzzfeed.com/jimwaterson/labour-have-found-a-new-way-of-spamming-everyone?ref=onemanandhisblog.com):

> It’s an attempt to recreate blanket broadcast-style coverage on Twitter. And if 4.5m people really did see this one tweet about energy bills then it would be an equivalent reach to the BBC’s Six O’Clock News.

I suspect we’re about to find out if people are prepared to accept politicians treating Twitter as a primarily broadcast medium. I have to say, if any group if people I followed did that, I’d unfollow the lot of them.

Nice piece of reporting by Buzzfeed.