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# Snowfall-like features are no excuse for unclear storytelling
- URL: https://onemanandhisblog.com/2013/11/snowfall-like_features_are_no_excuse_for/
- Published: 2013-11-12T13:09:57.000Z
- Updated: 2015-04-08T16:05:24.000Z
- Author: Adam Tinworth
- Tags: Journalism, multimedia, snowfall, The Guardian

[![Guardian Multimedia Feature ](https://i1.wp.com/www.onemanandhisblog.com/content/images/2013/11/guardian-nsa-multimedia-thumb-647xauto-3323.png?resize=647%2C369)](http://www.onemanandhisblog.com/archives/assets%5Fc/2013/11/guardian-nsa-multimedia-3323.html?ref=onemanandhisblog.com)

I meant to link this last week, but it got lost in the manifold tabs lurking in my browser… *The Guardian* did a really nice multimedia feature on what [the NSA/Snowdon business actually mean to us](http://www.theguardian.com/world/interactive/2013/nov/01/snowden-nsa-files-surveillance-revelations-decoded?ref=onemanandhisblog.com#section/1) as people.

What I like about this multimedia feature is that it keeps a coherent narrative and guides you through the reading experience, unlike so many of its other post-*[Snowfall](http://www.nytimes.com/projects/2012/snow-fall/?ref=onemanandhisblog.com#/?part=tunnel-creek)* kin. Clever use of integrated multimedia shouldn’t preclude – or obscure – good storytelling. The running narrative still needs to be clear, and I think they managed it pretty well here.

*(As an aside: it’s astonishing that it’s taken us this long to start creating genuine multimedia – stories that use multiple forms of media well – rather than just sticking up a crappy YouTube video, and calling it job done…)*