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# Twitter: change the culture, change the platform
- URL: https://onemanandhisblog.com/2015/11/twitter-change-the-culture-change-the-platform/
- Published: 2015-11-09T13:57:02.000Z
- Updated: 2015-11-09T13:58:20.000Z
- Author: Adam Tinworth
- Tags: culture change, Emily Bell, Social Media, X (Twitter)

Emily Bell on the [consequences of replacing Twitter’s stars](http://www.theguardian.com/media/2015/nov/08/twitter-heart-wrong-beat?ref=onemanandhisblog.com) – “favourites” – with hearts – “likes”:

> I found myself not bookmarking, as I would have done a day earlier, a horrifying image retweeted by journalists depicting men using phones to film a woman being stoned to death for adultery. I did not “like” let alone “love” the image but wanted to note it as important. We must have a system which allows for capturing the significant as well as the appealing.

Now, this might be, as Martin Belam has suggested of other criticisms, [a power-user problem](https://medium.com/@martinbelam/hate-twitter-s-hearts-then-you-might-just-love-using-twitter-a-bit-too-much-e84487be1aa9?ref=onemanandhisblog.com). But equally, Emily is quite right in identifying this as a cultural shift in the platform, and changing the culture of a social space, changes that space.