Free Post substack Why Substack's evolution is beginning to worry me Is the newsletter platform a boon for independent journalism — or the beginnings of another attention gatekeeper that we'll all regret supporting?
Free Post newsletters The two reasons why most newsletters will fail Like any good gold rush, people aren't paying enough attention to the details of what makes newsletters work. And that will lead to many flaming out. Here's why.
Free Post attention When less journalism is more The shift to digital unleashed the floodgates on a tidal wave of journalism of often variable content. And, finally, publishers are discovering that smaller amounts of more valuable work can be better.
Free Post attention The other impact of Covid-19 on journalism: more competition for attention Lockdown is trapping people at home, and pushing everything online. And that means a while range of organisations have suddenly become publishers.
Free Post attention Engaged Reading Digest: who won the attention election? A quick round-up of useful digital publishing reading from around the web, including the Beeb on the Dark Web, and journalism LIVE.
Free Post attention If you don’t understand attention, you don’t understand digital publishing Producing less content can be more profitable than creating more - and the reasons why hark back to the fundamental structure of the internet.
Free Post attention Why completion matters to digital journalism There's a psychological impact of completion we ignore at our peril
Free Post Instagram The World Record Egg: hacking attention for mental health? We now know who was behind the World Record Egg - and what they plan on doing with the account. But what does this tell us about today's attention economy?
Free Post influencers Rise of the Memeocracy — and its cost We reward the ability to win attention with fame, validation and money. But that comes with a psychological price.
Free Post digital diet Camping, burnout and a digital diet: exploring slow social media A week's digital disconnection has left me refreshed, but lacking enthusiasm for reconnecting on social media. Here's what I'm going to do about it.
Free Post attention Facebook is the out-of-town supermarket of the web, so let's learn to browse local Jason Kottke on why Facebook won: […] using Facebook instead of just bookmarks is compelling in the same way that shopping at Walmart instead of small-town shops was in the 80s.
Free Post attention Your attention is your most precious resource: conserve it This is a really good guide to retaking control of your attention: The first step for successful self-defence is avoidance. Try to avoid as many dangerous situations as possible. In
Free Post attention Digital media brands are failing for the same reason as old media brands: they don't understand the attention economy The last few weeks have made it plain that digital media is stumbling. Buzzfeed UK is cutting back – hard. Mashable has been flogged off a what is a knock-down price
Free Post attention The problem with sharable content - in graphics I drew a bunch of dots to explain why social media is broken I missed this back in January when it was first published, but it’s so worth your
Free Post analytics The Times reinvents editions for the digital age The big news is out. The Times, already an outlier amongst UK newspapers in having a hard paywall, is changing its model again. Not the paywall – this is not a
