fashion

Oct
29
Condé Nast giveth, and it taketh away

Condé Nast giveth, and it taketh away

Condé Nast is moving fast and breaking its Snapchat presence.
1 min read
Feb
19
Condé Nast is teaching its editors to be influencers

Condé Nast is teaching its editors to be influencers

Fascinating detail in The Cut’s piece about influencers in the fashion world: Condé Nast has even begun influencer training,
1 min read
Jul
19

Fashion blogging as the new (tired) media mainstream

The rise, commercialisation, fall and rebirth of fashion blogging: “Because there was a period of time where fashion bloggers became
Apr
30
Don't put your daughter on the blog, Mrs Worthington

Don't put your daughter on the blog, Mrs Worthington

Slightly terrifying look into life as a toddler social media celebrity: Scout the City is touted as fashion’s first
1 min read
Apr
25
Apple Watch: unboxing and the first 24 hours

Apple Watch: unboxing and the first 24 hours

I’ve had my Apple Watch for about 24 hours now. Here are my initial thoughts as I’ve started
3 min read
Apr
21
Apple Watch meet wrist: trying on the new tech thing

Apple Watch meet wrist: trying on the new tech thing

The Apple Watch is a pretty big chunk of cash for an unknown quantity. To erase the mental pressure myself,
4 min read
Mar
18

Chuck a fashion model off a mountain...

The one reason I keep doing what I do for a living (whatever the hell that is, as it seems
Jan
09
Do you aspire to dress like a blogger?

Do you aspire to dress like a blogger?

I got an e-mail from Next (the clothes and homewares people, not the conference people) earlier. This is what it
1 min read
Apr
15

Is this the future of fashion?

I’ve been mildly obsessed by the work of Continuum Fashion since I saw Mary Huang speak at NEXT Berlin
Mar
18

Brand content the user-hostile way

So, I know brand content is where it’s at right now and all, and that fashion companies are leading