Jul
02
Want a Klout Score of 60?
How much time and money does it take to get your Klout score up to 60? Two weeks and $40
infuence
May
20
Blog will eat itself (or the danger of big numbers)
There are many rewards to blogging, but it’s easy to get distracted by the easy one. Big numbers are
1 min read
Mar
13
The myth of the influencer
So, to reach the public through social media, you target influencers, right? Wrong: Our data show that online sharing, even
1 min read
May
15
The Sunday Times turns Social List
On Friday evening, I was invited to the launch of a new Sunday Times-related website, The Social List (as this
4 min read