infuence

Jul
02

Want a Klout Score of 60?

How much time and money does it take to get your Klout score up to 60? Two weeks and $40
May
20

Blog will eat itself (or the danger of big numbers)

There are many rewards to blogging, but it’s easy to get distracted by the easy one. Big numbers are
1 min read
Mar
13

The myth of the influencer

So, to reach the public through social media, you target influencers, right? Wrong: Our data show that online sharing, even
1 min read
May
15

The Sunday Times turns Social List

On Friday evening, I was invited to the launch of a new Sunday Times-related website, The Social List (as this
4 min read