metrics

Nov
11
How analytics impact journalists' sense of newsworthiness

How analytics impact journalists' sense of newsworthiness

New research suggests that traffic can influence your sense of what is newsworthy.
1 min read
Apr
10
How the Financial Times measures quality reads

How the Financial Times measures quality reads

The Financial Times is driving paying subscribers through smart use of analytics to monitor what they care about.
1 min read
Mar
07

There's a problem with "trending"

It’s Time to End ‘Trending’: The first problem with “trending” is that it selects and highlights content with no
Nov
12
Facebook acquires content sharing tracking tool CrowdTangle

Facebook acquires content sharing tracking tool CrowdTangle

Alex Heath for Business Insider: Facebook has acquired CrowdTangle, a four-year-old tool used by publishers like Vox, BuzzFeed, and Mic
Jul
16
Analytics for Journalists: some further reading

Analytics for Journalists: some further reading

I’ve just finished* running a workshop on analytics for journalists at news:rewired this afternoon. Here’s a selection
1 min read
Jun
16
Journalism: a craft with some useful metrics

Journalism: a craft with some useful metrics

Martin Belam on the reasons for his latest post: And having just sat through an event where one of the
1 min read
Jan
19

The big challenge: good, unsharable content

The content we talk about least right now is content that gets a lot of reads, but no social media
Nov
06

Dark traffic rising? No need to panic

This is not news. The fact that people think it is is news: The Guardian’s website is being swamped
1 min read
Sep
01

Gawker plumbs the Facebook traffic valley

Another reminder of the dangers of building your business on one company’s platform: Those are Gawker’s figures – and
1 min read
May
16

Why do we obsess over home pages no-one uses?

Talking of homepage traffic, Zachary Seward has actually looked into the NYT homepage traffic for Quartz: Traffic to the New
1 min read