Beware the roach motels of the platforms - if content is your business, you still need to own and publish it yourself.
platforms
A collection of 17 posts
Is Medium aiming to be the Facebook of long-form writing?
Stowe Boyd has some serious questions about the future of Medium: And what about Medium? Are we better off because of Medium’s mechanisms to suggest to us what to read, or would we be better off with thousands of…
Social platforms: perfect propaganda delivery tools
This post by JP Rangaswami resonated with me, because it summed up one of the areas digital seems to have gone wrong: So is that it? Back to seats and eyeballs, channelled not connected, “audiences” sucking up linear “content”? Back…
How The Economist plays the platform game
Another set of liveblogged notes from Digital Media Europe 2017. Typos, inaccuracy and howling crimes against grammar and syntax probable. James Waddell, social media writer at The Economist. In print, The Economist skews older and male. Online is ¾ under 45,…
Medium is struggling to break out of the tech niche
Interesting analysis of Medium’s audience from Frederic Filloux, which I missed last month: This is both good and bad news. On the plus side, Medium mostly addresses the tech elite. This is a premium audience, attracted by quality, more…
Medium's direction shift: why we should welcome it
Yesterday, the news broke that Medium has shifted direction, and is laying off some people, and bashed out a quick post. With a night’s sleep (but not a good one, thanks to my youngest…) behind me, I have a…
Medium makes publications more prominent in its apps
Medium is making Publications, its approach to creating “websites” within the platform, much more prominent in its apps: Only publications that you follow on Medium will be featured on your app’s home screen (and only when they have new…
Bill Simmons' The Ringer heads to Medium
Talking of publishing platforms, Bill Simmons’ new venture, post-Grantland and ESPN, is heading to Medium: We first talked to Bill in December. Over the ensuing weeks, it became clear that we have a shared passion for raising the bar on…