podcasting

podcasting

Sep
22
Get some audio in your engagement strategy

Get some audio in your engagement strategy

Why audio is critical to your audience engagement thinking, why hashtags are back on Facebook, and more to spark your imagination this week…
7 min read
Aug
11
Five Morning Links #3: investigative podcasts, Twitter metrics and newsletter strategy secrets

Five Morning Links #3: investigative podcasts, Twitter metrics and newsletter strategy secrets

3 min read
Jun
01
Social & Digital lunchbreak: big SEO change inbound and signs of a podcast rebound

Social & Digital lunchbreak: big SEO change inbound and signs of a podcast rebound

In today's quick dose of lunchtime reading, there's major Google news, a publisher abandoning their office and more.
3 min read
Feb
14
Spotify is trying to become podcasting's gatekeeper. We musn't let them.

Spotify is trying to become podcasting's gatekeeper. We musn't let them.

While Spotify's acqusition of The Ringer is good news for the journalists involved, it's part of a worrying trend in podcasting
5 min read
Feb
04
Engaged Reading Digest: Stories, Analytics and Podcast Communities

Engaged Reading Digest: Stories, Analytics and Podcast Communities

A bumper load of interesting reading about engaged journalism and journalism development. Enjoy!
5 min read
Dec
03
News podcasts: profitable and engaging — but have we got the format right?

News podcasts: profitable and engaging — but have we got the format right?

New research from the Reuters Institute suggests that publishers are waking up to the opportunity for greater audience engagement through podcasting - but are they taking the right approach?
9 min read
Jan
08
China's paid podcast model

China's paid podcast model

The podcast industry in China is worth $7.3bn - and it's not from advertising.
1 min read
Sep
12
The Guardian squandered its institutional knowledge of podcasts

The Guardian squandered its institutional knowledge of podcasts

Over a decade ago, The Guardian was a genuine innovator, launching a daily news podcast. It's revisiting that idea in 2018 - seemingly unaware that they've done it before.
2 min read
Apr
11
The EFF wins a major podcasting patent battle

The EFF wins a major podcasting patent battle

Electronic Frontier Foundation: San Francisco – The U.S. Patent and Trademark Office (USPTO) invalidated key claims in the so-called “podcasting
Jul
18

Press Gazette's double standards

Noted in an otherwise positive story about Matt Hill crowdfunding a rebooted Media Talk podcast: Asked by Press Gazette last
1 min read