readers

Apr
25
How The Economist plays the platform game

How The Economist plays the platform game

How do you recruit new subscribers - especially young ones? For The Economist, social platforms are a big part of the equation…
3 min read
May
31
The "valuing our loyal readers" lie

The "valuing our loyal readers" lie

Frederic Filloux: I’ve been in the industry for a long time and have heard over and over eloquent statements
1 min read
Dec
25

Merry Christmas

A very merry Christmas to the readers who have stuck with me through this year – and a welcome to those