viral spread

Feb

28

The Momo Challenge: a press-driven panic over a non-existent threat

The Momo Challenge has been all over the internet - and the papers. Only one small problem: it doesn't exist.

Feb 28, 2019

3 min read

Mar

07

Understanding the meme

Abby Rabinowitz, writing for Nautilus about memes: But trawling the Internet, I found a strange paradox: While memes were everywhere,

Mar 7, 2018

1 min read

May

10

Get your journalism read on Facebook with this one clever trick

I’ve written before about the need for journalists to get on top of the new methods of reaching readers

May 10, 2017

3 min read

Sep

03

Viral videos: financial reality trumps ethics?

What happens when you have a video go seriously viral? A media frenzy ensued and ultimately Kim’s video was

Sep 3, 2016

1 min read

Jun

02

8 questions about shareable content

Paul Bradshaw does an interesting thing in sharing his answers to student questionnaires on his site. It’s interesting, because

Jun 2, 2016

3 min read

Jan

09

The core difference between search and social

Interesting column from John Gapper in the FT today. Here he’s talking about Jonah Peretti, founder of Buzzfeed: His

Jan 9, 2014

Nov

22

When viral marketing eats itself

Last night I tweeted this: This is horrible beyond words – force your readers to share your content before they can

Nov 22, 2012

1 min read

Oct

23

Dion Hinchcliffe on Enterprise 2.0

“They push the traditional business software out to the edge of the network, because they are so powerful,” he said.

Oct 23, 2008

1 min read