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Fake Followers: the black market in cargo cult influencers
Thereβs a great piece of reporting from the New York Times thatβs been, quite deservedly, doing the rounds for the last couple of days, exposing the seedy underbelly of the influencer economy [https://www.nytimes.com/interactive/2018/01/27/technology/100000005704904.app.html] . Itβs been an