Five telling quotes Paid Members Public
Five pieces worth your times — and quotes that show you why.
Rule 1: Never trust Facebook Paid Members Public
Zuckerberg is MAGAing Facebook and Instagram. But he's always done what suits the company, not what helps the users.
The newsletter inquisition Paid Members Public
Some insights into newsletter strategy, based on unanswered questions from a Smartocto webinar
The top 10 posts of 2024: the top 5 Paid Members Public
The five most read posts of last year were very concerned with audience, the fate of WordPress — and a long gone lads' mag.
My top 10 posts of 2024: the bottom half Paid Members Public
Which posts caught your attention last year? The bottom half of the top 10 is all about the decline of Twitter and Facebook, and the rise of AI slop.
Journalism is a social process: we need to connect with our audience Paid Members Public
Building an audience is a skilful dance, combining numbers, instinct — and good, old-fashioned conversations.
Audience Engagement: two words, both matter Paid Members Public
If you're taking about audience growth in journalism, you might be forgetting a crucial, human element in the process.
The post X-battle: Threads is down, but not out Paid Members Public
The fight to capture ex-X users heats up, as Meta, the sleeping giant, wakes up and realises that it has a blue butterfly problem…
