Google’s Bard sings a song to welcome the second age of search Google is racing Microsoft to transform search with AI chat tools. What does this mean for your traffic? Adam Tinworth Feb 7, 2023 5 min read
Five insights for Friday It’s time to re-evaluate LinkedIn, Google is about to transform itself with AI and why has the NYT suddenly got so self-obsessed? Adam Tinworth Feb 3, 2023 4 min read
The death and life of websites One toxic site is up, when everyone is telling you it's down, and another one has found its way back to the grave. Plus news from Mastodon and Twitter. Adam Tinworth Feb 2, 2023 6 min read
Members only Readers Write: on comment toxicity and TikTok arguments The important figures The Times omitted, evidence of real name toxicity and more feedback from readers Adam Tinworth Feb 1, 2023 3 min read
The Times tames trolls with the power of naming The results of The Times’s experiment in enforcing real names in comments look promising, and the EU starts looking warily at TikTok. Adam Tinworth Jan 31, 2023 4 min read
Let the AIs write the quizzes. We’ll do the newsletters… Buzzfeed's quizzes just read like they're generated by AIs at the moment. But in the future — they will be. At least we can still write newsletters. Adam Tinworth Jan 30, 2023 3 min read
Audience Strategy: News Links #1 Some links, mainly for MA Interactive Journalism students on the Audience Strategy module… Adam Tinworth Jan 27, 2023 2 min read
Accountability for my TikTok Heresy Plus some explanation of why social platforms go bad, and how the FT’s Mastodon experiment died. Adam Tinworth Jan 26, 2023 4 min read
Members only The readers write: on newsletter fights, due credit and AI in the newsroom Question and feedback from readers on newsletters, AI, local journalism and TikTok. Adam Tinworth Jan 25, 2023 4 min read
podcasting Why open rates, keywords and Twitter are the past — and podcasting has a great future It's time to stop clinging to the publishing wisdom of the past. And the decline in new podcasts is not the bad news it looks on the surface. Adam Tinworth Jan 24, 2023 4 min read
Featured publishing Four things publishers should give up in 2023 Digital publishing moves so fast it can be hard to keep track of what works, and what doesn’t. Here are the things you need to be letting go of right now. Adam Tinworth Jan 24, 2023 5 min read
Why newsletters are just getting started As if Monday couldn’t get any worse, here’s a video interview with me about newsletters… Adam Tinworth Jan 23, 2023 3 min read
Journalism’s year of chaos continues Then story of what went on inside Twitter after the Musk takeover, CNET’s AI teething issues and… journalist Barbie? Adam Tinworth Jan 18, 2023 5 min read
Google versus AI copy: fight! Will Google see Ai copy as spam? Is the Fediverse more than Mastodon? Do newsletters need a clear value proposition? All these questions violate Betteridge's Law… Adam Tinworth Jan 17, 2023 5 min read
Lunch’n’Link #3: Newsletters 1, Twitter API 0 Reach finally hits on the right strategy for local audiences - and Elon Musk continues to wreak havoc on the the Twitter ecosystem Adam Tinworth Jan 13, 2023 3 min read
AI journalism is here and writing on an iPad The robots! They're writing! Do you hear me? THEY'RE WRITING OUR STORIES! Adam Tinworth Jan 12, 2023 5 min read
SEO The case against guest posting Beware emails offering free posts. The cost might be much higher than you think… Adam Tinworth Jan 12, 2023 2 min read
newsletters Moving from Revue to other platforms for editorial publishers Revue will be dead by the middle of January. You only have a few days left to migrate your newsletter. Here's three great choices for you. Adam Tinworth Jan 6, 2023 6 min read
Featured year in review One Man & His Blog’s top 10 posts of 2022 2022 was all about two stories: the rise of newsletters and the fall of social media. Here's how that played out on my site. Adam Tinworth Jan 4, 2023 7 min read
Twitter Musk disbands Twitter Trust & Safety Council Twitter is rapidly becoming Elon Musk’s personal plaything. Dissenting opinions on its management are not required. Adam Tinworth Dec 13, 2022 2 min read