The Tickpocalypse is upon us Members Public

Musk’s long threatened bonfire of the blue ticks is nearly here. And it could change the relationship between journalists and Twitter forever. Plus, some great weekend reads.

Adam Tinworth
Adam Tinworth
Twitter
The modern great game being played our on a global tech stage

The Politics of TikTok, Reddit explained, and Google gamed Members Public

Could a US ban on TikTok trigger a social media power struggle? And how did the Verge use ChatGPT to game Google?

Adam Tinworth
Adam Tinworth
world politics
An AI-driven robot spewing lies to a crowd.

AI is about to take misinformation to a new level Members Public

AI generated misinformation is going to be a nightmare to verify. Plus a big Google update, YouTube gets serious about podcasting and some rules for curation.

Adam Tinworth
Adam Tinworth
AI
The TikTok logo on fire on an abstract smartphone

TikTok’s in trouble — time to adapt your strategy to match Members Public

TikTok is becoming a social strategy headache I have nearly two decades of history advocating for news organisations taking advantage of publishing on social platforms under my belt. Sure, I had and have misgivings about Facebook, but the general thrust of my work has always been that we need to

Adam Tinworth
Adam Tinworth
A young woman being watched as she uses TikTok, the Chinese flag in the background.

TikTok: should news organisations be on the platform now? Members Public

TikTok is beloved of Gen Z — but a lot less popular amongst Western governments. With a US ban looming, here’s how to rethink your strategy.

Adam Tinworth
Adam Tinworth
Social Media
A friendly group of people enjoying themselves outside a pub.

As social platforms decline, publishers have an opportunity Members Public

As the dominant social platforms change, and pivot away from being networks to media destinations, publishers could step into the gap they leave.

Adam Tinworth
Adam Tinworth
community management
A group of young people having a chat over coffee.

Folks, we need to talk Members Public

The last decade has been a vast experiment proving that great conversations need simple, clear rules. Let's start applying that lesson.

Adam Tinworth
Adam Tinworth
community management

Weekend Reads: social media cycles, AI and a podcast car crash Members Public

Insights into the decline and fall of social networks, the audience capture of celebrities — and the surprisingly dangerous nature of podcasting.

Adam Tinworth
Adam Tinworth
AI