Misha Lyalin: Pudding Monsters and and brand extensions
Misha Lyalin, Chairman & CEO, ZeptoLab [http://evernote.com/business/] & Frederic Lardinois, Writer, TechCrunch “Everything we do starts with the game,” says Misha Lyalin, which is probably the sort of thing you expect a man in a monster suit to say on stage frankly. And their business does – but