podcasts
Audience Strategy: further reading (listening?)
More bonus links for my students, with a distinct MAGA world theme…
Adam Tinworth
Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 25 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.
Politics
We are become meme
Internet culture has infected and mutated mainstream culture — and the shitposters have the reins of power. Meme journalism used to be a joke. Now it's a necessity.
X (Twitter)
Caught between a Musk and a hard place
Following the diktats of the MemeMan gets much harder under the harsh eye of parliamentary scrutiny.
cms
Your coffee reading, or the Monday linkdump
For your amusement and edification as you sip your coffee
audience strategy
Audience Strategy: further reading
Some links, mainly for my Audience Strategy students - but of possible interest to others.
A little newsletter scepticism
Beehiiv is going to give journalists financial support. Those who don't remember history are doomed to etc etc etc
TikTok
TikTok made me love it
A new genre of fiction is filling up the bestseller lists. And guess what's putting it there?
audience engagement
Five telling quotes
Five pieces worth your times — and quotes that show you why.
Rule 1: Never trust Facebook
Zuckerberg is MAGAing Facebook and Instagram. But he's always done what suits the company, not what helps the users.
newsletters
The newsletter inquisition
Some insights into newsletter strategy, based on unanswered questions from a Smartocto webinar
year in review
The top 10 posts of 2024: the top 5
The five most read posts of last year were very concerned with audience, the fate of WordPress — and a long gone lads' mag.
year in review
My top 10 posts of 2024: the bottom half
Which posts caught your attention last year? The bottom half of the top 10 is all about the decline of Twitter and Facebook, and the rise of AI slop.