Journalism
Proportion of Readers That Will Pay For News: 5%
Sometimes, a good graphic says all that needs to be said: [https://i1.wp.com/www.onemanandhisblog.com/content/images/2009/09/pcuk-harris-poll-paid-content-reader-intentions-o.png] Loads more data on PaidContent UK [http://paidcontent.co.uk/article/419-pcukharris-poll-only-five-percent-of-readers-would-pay-for-online-news/] , plenty of good analysis on PDA [http://www.guardian.co.uk/media/pda/2009/