research

LeWeb: Adam Gazzaley will fix your brain with neurogames Members Public

[https://i1.wp.com/www.onemanandhisblog.com/content/images/2014/12/adam-gazzaley.jpg] What’s the state of the art of improving cognition? Take a 60 year old with attention impairment. Well, he’s unlikely to get functional brain imaging. So, he’ll be diagnosed and given a drug. Right

Adam Tinworth
Adam Tinworth
games

You need a holiday, says neuroscience Members Public

[https://i1.wp.com/www.onemanandhisblog.com/content/images/2014/08/exhausted-pop.jpg] When you’re two years old, a busy day just needs a restorative nap, while you are carried home by your parents. When you’re older, and your productivity matters, you need more than that: > Increasing

Adam Tinworth
Adam Tinworth
creativity

Verification is so very hard Members Public

Take a look at this video: Pretty clearly a concept video done by some students, right? That information’s all there, including the account name on Vimeo. Even the most cursory of verification checks would show that up. So, it’s not like anyone would publish it as a real

Adam Tinworth
Adam Tinworth
Journalism

#leweb - The internet of the future, and how to make money from it Members Public

Liveblog of George Colony, Chairman of the Board & CEO, Forrester Research talking at LeWeb 2013 The age of the customer We’re in a 20-year business cycle in which successful businesses will reinvent themselves to serve ever more powerful customers. * Customers can price more accurately * They can share critiques

Adam Tinworth
Adam Tinworth
big data

#b2bhuddle : Nick Garner on social proof and the zero moment of truth Members Public

[https://i1.wp.com/www.onemanandhisblog.com/content/images/2013/05/Nick-at-%23B2BHuddle.jpg] Nick Garner, CEO, SearchWorks Content Marketing What do you employ content for? The marketing funnel is a great concept, because you can hang so much off it. It has phases – awareness, consideration, preference, action and loyalty.

Adam Tinworth
Adam Tinworth
B2B

The psychology - and neurochemistry - of social media Members Public

[https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/10/twitter-crack.jpg] Absolutely fascinating look at the neuroscience that underlies behaviour patterns on Twitter [http://www.theatlantic.com/magazine/archive/2012/10/the-selfish-meme/309080/] and other forms of social media: > Researchers have previously shown that certain online activities–

Adam Tinworth
Adam Tinworth
psychology

Five things I learnt from day two of Le Web Members Public

1. Your talents emerge young, so follow your passions… [https://i0.wp.com/www.onemanandhisblog.com/content/images/2011/12/IMG_9539.jpg] Sometimes entrepreneurship starts young. Bill Gross [http://www.crunchbase.com/person/bill-gross], Founder & CEO, Idealab [http://www.idealab.com] was 12 when he started running candy

Adam Tinworth
Adam Tinworth
Ariel Garten

Information Overload Warnings for Dummies Members Public

Research suggests that we have an information problem: > A respected Swiss scientist, Conrad Gessner, might have been the first to raise the alarm about the effects of information overload. In a landmark book, he described how the modern world overwhelmed people with data and that this overabundance was both

Adam Tinworth
Adam Tinworth
information overload