In Video: Boris Goes Shopping
Oh, OK. Misleading headline. More actually, London’s mayor went to Westfield’s new Stratford shopping centre to celebrate the topping out of the John Lewis store there. And an EG journalist was there with a Flip Video camera in hand to record Boris Johnson giving a speech at Stratford:
Another way journalists can get more value out of these junkets without much additional effort or cost. Carry the audience with you into the event.
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