internal linking
Internal linking: free traffic
From one of Kath Viner’s first memos as editor-in-chief of The Guardian, as leaked to Guido [http://order-order.com/2015/07/09/new-guardian-editor-names-and-shames-traffic-de-link-quent-hacks/#:SEvvW8ul7gOqVA] : > One of the easiest things everyone can do is link to other Guardian stories when writing a Guardian story. Internal linking: easy and free
