monetisation
Our Real Problem: The Death of the News Package Paid Members Public
The problem we have to face up to is that just sticking a paywall around what we used to do will not solve our problems on its own (and by decreasing page views, may harm ad revenue and make things worse…. ) We actually have to re-evaluate what we do from
More Paywall Discussion Paid Members Public
[http://twitpic.com/rv2gs]A few interesting follow-ups to my posts about the content Paywall debate: - Eric of Websnark explores the idea that [people adapt to what’s convenient for them](http://www.websnark.com/archives/2009/11/one_of_the_most.html) – and if you make visiting news
The Murdoch/Google Phony War Paid Members Public
In the end, a war on Google is a much more appealing spin on the newspapers’ current position than “we haven’t figured out how to make money online in a decade of trying”. They’ll blame Google, they’ll blame the shadowy cabal of infomation-must-be-free proponents [http://www.buzzmachine.
The Content Paywall Ostriches Paid Members Public
To dismiss the whole of the free-to-air reporting, analysis and news-gathering being done on blogs and the myriad forms of social media that exist in that one paragraph is to duck the crucial question of “what do you offer that’s so much more compelling than the work done on
Proportion of Readers That Will Pay For News: 5% Paid Members Public
Sometimes, a good graphic says all that needs to be said: [https://i1.wp.com/www.onemanandhisblog.com/content/images/2009/09/pcuk-harris-poll-paid-content-reader-intentions-o.png] Loads more data on PaidContent UK [http://paidcontent.co.uk/article/419-pcukharris-poll-only-five-percent-of-readers-would-pay-for-online-news/] , plenty of good analysis on PDA [http://www.guardian.co.uk/media/pda/2009/
The News Industry's Dunkirk Paid Members Public
The Guardian’s published a superbly-written piece by Simon Jenkins [http://www.guardian.co.uk/commentisfree/2009/aug/10/newpaper-internet-paywall-murdoch-live] today, that catches exactly what I think about paywalls, the state of the publishing business and our route out of this quagmire: > At present the newspaper industry is like
Around the Blogs: Murdoch and Paywalls Paid Members Public
A few reactions to the News International news [http://www.onemanandhisblog.com/archives/2009/08/the_second_paid_content_experiment_begin.html] from earlier: * Shane Richmond of The Telegraph thinks that it will be a gift to the competition [http://blogs.telegraph.co.uk/technology/shanerichmond/100002791/murdochs-paywall-is-a-gift-to-the-competition/] * Jeff Jarvis
The Second Paid Content Experiment Begins Paid Members Public
So, it’s happened, as we all knew it would. Rupert Murdoch is taking his online sites paid-for. From the BBC story on the announcement [http://news.bbc.co.uk/1/hi/business/8186701.stm]: > In order to stop readers from moving to the huge number of free news