A ghost reads a local newspaper, under a bell, inside a victorian mill.

The Mill, The Bell, the Ghost and the future of local news Members Public

Mill Media's latest site eschews Substack for Ghost. That's great: the web/newsletter/subscriptions space needs competition, and a choice of platforms for publishers.

Adam Tinworth
Adam Tinworth
Local News
Burn, baby, burn: it's a WordPress inferno!

WordPress just lost its default status for publishers Members Public

The battle between Automattic and WP Engine has exposed an unexpected vlunerability of the WordPress ecosystem — and it's one publishers should be wary of.

Adam Tinworth
Adam Tinworth
WordPress
A digital posse of robots, riding to solve our social media problems.

We need a social media POSSE Members Public

But I'm not talking about an online lynch mob, but some new digital plumbing to make it easier to navigate a social media diaspora. Plus an AI tool worth exploring.

Adam Tinworth
Adam Tinworth
Social Media

Tales of people-powered journalism Members Public

Plus a proposal to relaunch a local newspaper as a newsletter-first operation. And some sad, sad, oh so sad, news about Infowars.

Adam Tinworth
Adam Tinworth
audience engagement
A knight standing in front of a tattered WordPress held aloft by an army.

What the hell is happening at Automattic (part 2)? Members Public

The CEO of Automattic has declared war on WP Engine as a bad citizen of the WordPress ecosystem. What the hell is going on?

Adam Tinworth
Adam Tinworth
WordPress
A video screen showing a logo saying New Energy: recharging our systems

Step back, and rethink journalism in an AI age Members Public

I finally found the perspective on generative AI I've been missing

Adam Tinworth
Adam Tinworth
AI

Solutions to a broken ad model Members Public

The ad world is in flux. Google is killing cookies, and then it isn't. What can publishers do to survive?

Adam Tinworth
Adam Tinworth
advertising

Finding the right publishing tech for your business model Members Public

A tech centric panel at the Future of Media Technology explored the software needed to support today’s revenue models – and asked if we should buy or build.

Adam Tinworth
Adam Tinworth
cms