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Rewarding good subscriber content is not the same as rewarding clickbait
paywalls

Rewarding good subscriber content is not the same as rewarding clickbait

The Telegraph's plan to incentivise subscriber-friendly content doesn't look like clickbait payments, whatever Twitter says

On the Harry & Meghan interview and the UK press
tabloids

On the Harry & Meghan interview and the UK press

Some reactions from UK media to the accusations of racism levelled during the Oprah interview.

Audience Engagement = Audience Respect
audience engagement

Audience Engagement = Audience Respect

When they complain, we should feel some obligation to explain — even if that goes against the grain of the way we have always operated.

The skill of making emailing spinach go viral
audience engagement

The skill of making emailing spinach go viral

Don't assume every viral story is an accident: you can learn to maximise your chances of it happening.

Why you should subscribe to Nick Petrie's Evolving Newsroom
nick petrie

Why you should subscribe to Nick Petrie's Evolving Newsroom

The Times's deputy digital head has a great new newsletter. Here's why it's worth your time.

Seven lessons in the future of digital journalism
digital journalism

Seven lessons in the future of digital journalism

Seven recent stories from around the web — and the underlying themes they represent

The Ghost of future publishing systems
ghost

The Ghost of future publishing systems

Or why am I writing about a Christmas present in late January?

Trump, QAnon and the limits of the “viral” metaphor to describe online communities
online communities

Trump, QAnon and the limits of the “viral” metaphor to describe online communities

Deplatforming Trump and QAnon won’t kill the movement. But it might just stop it growing as fast.

Catch-up Digital Digest #1: revenue, vaccines and more
business models

Catch-up Digital Digest #1: revenue, vaccines and more

Welcome to the 2021. Let's catch-up. Or try to, at least.

One Man & His Blog

Digital journalism, audience strategy & the creator economy. By Adam Tinworth

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