"content" is in trouble Paid Members Public
Content is the next word that’s about to be hollowed out and rendered meaningless by band-wagon jumping companies [http://www.velocitypartners.co.uk/featured-post/crap-the-biggest-threat-to-b2b-content-marketing/] . Apparently anyone who’s ever written more than a paragraph is now a content expert… Shame how few of them actually think about who’
The sad and dolorous fate of "engagement" Paid Members Public
The word "engagement" has been hollowed out by the social media gurus who have no concept of its sophistication.