FT Strategies: the path to resilient content in an AI world
It's time to take a long, hard look at your content, and work out what's valuable, and what's going to be killed by AI, says the FT Strategies team
Live-captured notes from Press Gazette’s annual conference looking at media innovation and technology.
It's time to take a long, hard look at your content, and work out what's valuable, and what's going to be killed by AI, says the FT Strategies team
How do publishers fight back against the bots stealing our content, and then. stealing our traffic with their products built on our work? A panel at the Future of Media Technology had some ideas…
How can AI really perform for a big publisher in a smaller country? Delfi Media is harnessing it as a back-end tool.
How can publishers respond to AI killing their traffic? Focus less on algorithms and more on audiences – and put community back at the heart of their journalism
Some quick points of interest from Mediahuis Ireland's five year subs journey
We just keep pivoting to video – because it's a vital part of your content mix. But how do you get it right?
O'Reilly Media has been working with Miso AI to deliver an LLM-based discovery system, that helps their users find their way to a content steak, not AI hamburger…
How Alma Media kickstarted subs growth with an AI-infused paywall.
Is first party data critical to unlocking new revenue – and new editorial products?