marketing
#media140 : Learning To Listen Paid Members Public
 [http://www.onemanandhisblog.com/content/images/2009/10/IMG_1976-Version-2.jpg] Former colleagueCiarán Norris [http://ciarannorris.co.uk/] is going to tell us how to listen. Use your ears?🙂First up: why should we
#media140 : Can you change a brand in 140 characters? Paid Members Public
…and the panel seem to be talking around it rather than at it. And we’re on to mobile instead.And Scott has twittered a picture of us all. The excitement.Nuria Garrido from BA (@ng01): Social media gives you the revenue potential. You can’t segment your audience on
H&M Gets Embeddable Paid Members Public
Interesting. H&M is allowing you to embed interactive graphics of its latest ranges in your blog: The expectation of embeddable content spreads a little further…
Opening Keynote: Suraj Kika on Twitter Paid Members Public
Opening keynote is by Suraj Kika of Jadu [http://www.jadu.co.uk/]. He’s compared the massive growth of Twitter (1600% in 2009) with the wholesale shift of people’s attention away from mass media to personalised media.It’s been a very example-based presentation so far. He cited
How Observant Are You? Paid Members Public
Lovely idea, lovely execution, and a great example of viral marketing: [Via [Open](http://open.typepad.com/open/2008/03/awareness-test.html)]
Micro-Celebrities: Selling Your City With Linda Barker Paid Members Public
[https://i0.wp.com/www.onemanandhisblog.com/content/images/2008/03/LindaBarker.jpg] My friend and colleague Stacey has been at MIPIM [http://www.mipim.com/], the big commercial property show held annually in the south of France. It’s a big money do, and some exhibitors there spend some
Weapons Illustrated Paid Members Public
It appears that the arms tradedefence industry publishes comic books [http://www.flightglobal.com/blogs/the-dewline/2007/09/northrop-grummans-unveils-new.html] . Not good ones, mind…
User Generated Pointlessness Paid Members Public
I know the whole idea of “user generated content” is vastly divisive. Some people see it as a great idea, some as a patronising view of people in general and others as an embarrassing attempt by brands to cash in on new Web 2.0 technologies.But some examples strike
