advertising

Engaged Reading Digest: Google fights misinformation with $$$$ Members Public

Google fights back against Covid-19 misinformation, YouTube prepares its TikTok clone and the click frauders gear up…

Adam Tinworth
Adam Tinworth
engaged reading digest

Election Watch 2019 #1: Lies, Leaks and Dead Squirrels Members Public

Connecting up some of the reporting about the use of misinformation and propaganda during the 2019 UK general election.

Adam Tinworth
Adam Tinworth
misinformation

Best thing Twitter have done in years Members Public

This is the best John Lewis Christmas ad you'll ever see.

Adam Tinworth
Adam Tinworth
X (Twitter)

Journalism's surveillance capitalism problem: it's all in the ads Members Public

Those in glass houses…

Adam Tinworth
Adam Tinworth
advertising

Medium's direction shift: why we should welcome it Members Public

Yesterday, the news broke that Medium has shifted direction [https://blog.medium.com/renewing-mediums-focus-98f374a960be#.matjqmcr2], and is laying off some people, and bashed out a quick post. With a night’s sleep (but not a good one, thanks to my youngest…) behind me, I have a slightly more nuanced take,

Adam Tinworth
Adam Tinworth
advertising

Publishers rethinking "related content" ads Members Public

The clock may be ticking for related content ads like Taboola and Outbrain [http://www.nytimes.com/2016/10/31/business/media/publishers-rethink-outbrain-taboola-ads.html] : > But now, some publishers are wondering about the effect these so-called content ads may be having on their brands and readers. This month, these ads

Adam Tinworth
Adam Tinworth
advertising

The problem with ad blocker blocking Members Public

Here’s a photo of my morning workstation: On the left, my iPad happily showing a news story about the presidential debates from last night – and the #kenbone hashtag [http://deadline.com/2016/10/ken-bone-emerges-as-winner-of-hillary-vs-donald-ii-1201833855/] in particular. On the right, my MacBook Pro showing the same story – except it’s

Adam Tinworth
Adam Tinworth
ad blockers

Newspapers' scale screw-up is no secret Members Public

Digiday has published the confessions of a “senior publishing executive at a U.K newspaper” [http://digiday.com/publishers/confessions-newspaper-publishing-exec-weve-screwed-pursuing-scale-sake-scale/] . And it’s all “mea culpa”: > The digital media industry has completely screwed up by pursuing scale for the sake of scale. There’s been a relentless pursuit for

Adam Tinworth
Adam Tinworth
advertising