newsletters
Commercial lessons from the Black Ballad founderâs newsletter
How a weekly newsletter has become central to both the community building and monetisation of a ground-breaking website for black women.
A brief translation of today's Facebook news from Facebook speak to English
Facebook has made a major announcement about the future of its newsfeed [https://newsroom.fb.com/news/2018/01/news-feed-fyi-bringing-people-closer-together/] and, in particular, its relationship to news publishers [https://www.nytimes.com/2018/01/11/technology/facebook-news-feed.html]. It is, of course, posted in that relentlessly upbeat obfuscation thatâs
Blogging
Why is the journalism business so dismissive of Medium's new model? An experiment.
This morning, Iâve written a 2,000 word blog post about journalism and publishing strategy. But, youâll note, this is the first blog post on here today. Whatâs going on? Well, Medium recently expanded their partner program [https://blog.medium.com/expanding-the-medium-partner-program-3be09dd146e4], allowing more writers to lock
blog platforms
Medium: a post-advertising business?
Interesting summation of Mediumâs current business philosphy [https://medium.com/@ev/its-about-business-model-4cb23333bc5d?source=linkShare-616a00ae793c-1502634346] from Ev Williams: > If remuneration is not part of the equation for why you publish, I canât imagine a stand-alone web site serving you better than Medium in terms of cost, simplicity, and,
business models
How realistic are these pivots to video?
The phrase âpivot to videoâ has become a common âstrategicâ explanation for newsroom layoffs over the last couple of years. Itâs, on the surface, convincing, because the rise of video content, especially social video, real. Itâs a booming area. But all too often the excuse doesnât match
business models
Süddeutsche Zeitung: selling the agile paywall with the right content
Another set of liveblogged notes from Digital Media Europe 2017. Typos, inaccuracy and howling crimes against grammar and syntax probable. Stefan Plöchinger, Digital Editor, SĂŒddeutsche Zeitung and Editor in-Chief, SZ.de Who are SĂŒddeutsche Zeitung [http://www.sueddeutsche.de]? They are the paper that got the Panama Papers [http://panamapapers.
blog platforms
Ghost wants to be a publishing partner for 3 journalism startups - and help them find a business model
Ghost is looking to fund new journalism initiatives.
advertising
Medium's direction shift: why we should welcome it
Yesterday, the news broke that Medium has shifted direction [https://blog.medium.com/renewing-mediums-focus-98f374a960be#.matjqmcr2], and is laying off some people, and bashed out a quick post. With a nightâs sleep (but not a good one, thanks to my youngestâŠ) behind me, I have a slightly more nuanced take,
Buzzfeed
Buzzfeed doubles UK video production office
Jessica Davies [http://digiday.com/publishers/inside-buzzfeeds-uk-hiring-spree-staff-international-branded-video-hub/] : > BuzzFeedâs shift to video is taking hold in its U.K. operations. The digital media company is doubling the size of its London office so it can house two new studios with a particular focus on sponsor video. The goal: to
ad blockers
The problem with ad blocker blocking
Hereâs a photo of my morning workstation: On the left, my iPad happily showing a news story about the presidential debates from last night â and the #kenbone hashtag [http://deadline.com/2016/10/ken-bone-emerges-as-winner-of-hillary-vs-donald-ii-1201833855/] in particular. On the right, my MacBook Pro showing the same story â except itâs
antony mayfield
High reach numbers: a dangerous seduction
Interesting observation from Antony Mayfield [https://brilliantnoise.com/blog/indies-agencies-and-the-battle-for-branded-content/?utm_source=blog_adam_tinworth] (who is finally blogging again): > [The audienceâs] antipathy to advertising in general (witness ad-blockers and the rise of ad-free streaming) may present indies with their biggest opportunities in the branded content market: they
ethics
Viral videos: financial reality trumps ethics?
What happens when you have a video go seriously viral [http://www.bbc.com/news/blogs-trending-37222375]? > A media frenzy ensued and ultimately Kimâs video was seen by tens of millions of people around the world. A slew of news organisations sought Kimâs permission to use the footage,