Posts about social media platforms, how to use them and techniques for getting the best results.
Buzzfeed
Buzzfeed has a social media verification team [https://firstdraftnews.com/buzzfeed-wants-use-social-media-might-take-hoaxers/] : > BuzzFeed Canada editor and First Draft Coalition member Craig Silverman will be leading the charge from Toronto, “bringing his deep expertise at debunking hoaxes to our reporting arsenal,” said Scott Lamb, BuzzFeed’s head of international growth, “and
Snapchat updates [http://www.adweek.com/socialtimes/snapchat-introduces-memories-for-saving-snaps-and-stories/641936] : > Snapchat introduced Memories, a way for users to save their Snaps and Stories for later viewing and sharing. That’s muscling on Facebook territory, that is. > Users can swipe up while on the camera screen to open their Memories.
dark social
Social sharing is done in the dark. At least, that’s what a new report from marketing tech firm RadiumOne [http://www.inpublishing.co.uk/news/articles/dark_social_dominates_uk_mobile_sharing_activity_10146.aspx] suggests: > According to the report, over three-quarters (77%) of publishers’ or marketers’ content
psychology
One of the cornerstones of much social media theory is that it enables a constructed self: we show off the best version of ourselves. And it’s a neat theory that explains some of the depression people experience after spending time on social media – they compare the reality of themselves
snapchat
Snapchat is (slightly) revamping Discover [http://digiday.com/platforms/snapchat-publishers-get-redesign-help-goose-traffic/] Changes afoot for the much-coveted Snapchat Discover slots: > Instead of static media logos in circles, representing the channels, publishers will have an actual cover image to draw readers into the content, according to one source. One publisher said the
engagement
Facebook engagement around publisher content is falling rapidly [https://www.newswhip.com/2016/05/facebook-engagement-restructure/#BB7I7PKc8u3Ry7p7.99] : > There was a dip between July and September 2015, with numbers slowing down for many of the sites since then. The top ten sites are made up of a mix of digital
ISIS
ISIS recruits women via social media [http://www.marieclaire.com/politics/a20011/western-women-who-join-isis/?utm_source=nextdraft&utm_medium=email] How ISIS uses social media to recruit women: > “The moment you indicate any sort of interest in ISIS or ask any questions about it on a social platform, you
community management
This is uncomfortable viewing. Men – volunteers – read out nasty and harassing tweets targeted at female sports journalist – to those journalists. It starts off much lighter than it becomes later on. And then the guys get really uncomfortable with what they have to read out.An interesting way of showing the
creativity
It’s not hard to find this adorable: Yes, it’s the CGI team from Industrial Light & Magic, watching reaction videos to the [trailer for *Rogue One*](http://www.starwars.com/video/rogue-one-a-star-wars-story-official-teaser-trailer), the forthcoming *Star Wars* movie.In a month where we’ve seen so damn many examples
attention
I drew a bunch of dots to explain why social media is broken [https://blog.this.cm/i-drew-a-bunch-of-dots-to-explain-why-social-media-is-broken-97725e2f0cc4#.13aly8rci] I missed this back in January when it was first published, but it’s so worth your time: > The savviest digital media companies know they’re in an arms race
Interesting news from the folks at Facebook – Instant Articles for all [http://media.fb.com/2016/02/17/opening-up-instant-articles/]: > We’re excited to announce that on April 12th at Facebook’s F8 conference, we will be opening up the Instant Articles program to all publishers—of any size, anywhere
active users
Is Twitter use in freefall? [http://uk.businessinsider.com/tweets-on-twitter-is-in-serious-decline-2016-2?r=US&IR=T] One developer has used the API to find Tweet volumes: > Tweets per day reached a peak in August 2014 of 661 million, our source says. That 30-day sampling period included the World Cup final.