Free = More Pageviews = Money?

Adam Tinworth
Adam Tinworth

The New York Times has seen traffic go up on certain sections of its site since it dropped the paywall. Which is good.

However, this only matters if those pageviews are translating into revenue somehow…

new york timesnewspaperspaywallsPublishingrevenues
Adam Tinworth

Adam Tinworth Twitter

Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

Comments

You might also like

An AI-generated image of digital journalists stuck in a washing machine drum.

Spinning the digital news cycle Members Public

The Sun's starting to gate its content, and local news is putting up a paywall. No, this isn't a post from 2014 — this is happening now.

Adam Tinworth
Adam Tinworth
The Sun
Robots shopping for newspapers and magazines

When digital goes shopping for print Members Public

Tortoise wants The Observer. Unherd has got The Spectator, and installed a new editor. The relationship between tradition print-era brands and digital startups has suddenly reversed.

Adam Tinworth
Adam Tinworth
Publishing

Featured Posts

Audience Engagement: two words, both matter

An abstract image of audience engagement

Why we need new gatekeepers to counter AI slop

Launching the Institute for Creativity and AI

What the hell is happening at Automattic (part 2)?

A knight standing in front of a tattered WordPress held aloft by an army.

AI: should publishers sign up or sue?

AI Friday: a human crafted-guide to our digitally-created future

A journalist kicking back and relaxing while an AI gets on with her work. Well, we can dream, can't we?

Author

Adam Tinworth

Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.