Threads
How Threads got tangled
Meta's Twitter clone is struggling with engagement bait and over-zealous moderation. Meanwhile, has The Economist figured out how to attract Gen Z without TikTok?
Meta
(18)Posts about the company formerly known as Meta, but trying to pretend it didn't rename itself for the Metaverse…
Meta
Facebook woos the kids
And this might matter to local journalism. Plus: has The Telegraph found a buyer? And the mysteries of algospeak.
Threads
How many people are you?
Meta is up to its old tricks, the WordPress meltdown continues, and Shorts aren't long enough, it seems. Happy Monday!
Facebook
Facebook is done with our shit, frankly
It's never easy being dumped. But Meta has dumped us good and hard. We need to accept that — and move on.
Social Media
News Roundup: De-politicising Threads and profitable Indies
Another round-up of audience news, derived from my sessions with my Audience Strategy students at City, University of London.
Meta
Better Threads than dead
Threads has gone global by finally launching in the EU, and is beginning to add ActivityPub, connecting it to the Mastodon world. Could it be winning?
LinkedIn
LinkedIn wants to connect with you, news
Plus Meta stitches Threads into Facebook, and Substack works around Musk’s headlines ban.
Social Media
Threads: first impressions of Meta’s new Twitter competitor
Meta’s Twitter clone is here, and it’s surprisingly good. But most of all, it’s growing at an astonishing rate. Time to pay attention.
Facebook
Facebook’s long, slow breakup with journalism is underway
Meta is putting Facebook's journalism-related features on the back burner. The social network's on and off relationship with news is finally over.