metrics
Gawker plumbs the Facebook traffic valley Paid Members Public
Another reminder of the dangers of building your business on one company’s platform [http://recode.net/2014/08/31/why-building-a-web-business-built-on-facebook-is-so-scary/] : Those are Gawker’s figures – and why did that valley happen? > Read and his co-workers think that this is the result of some algorithm changes Facebook made in May.
Why do we obsess over home pages no-one uses? Paid Members Public
[https://i2.wp.com/www.onemanandhisblog.com/content/images/2014/05/screen-shot-2014-05-15-at-11-19-23-am.png] Talking of homepage traffic, Zachary Seward has actually looked into the NYT homepage traffic [http://qz.com/209950/the-homepage-is-dead-and-the-social-web-has-won-even-at-the-new-york-times/] for Quartz: > Traffic to the New York Times homepage fell by half in the last two years, according
18 novels in my Pocket Paid Members Public
It’s that time of the year when some of the social services you use start sending you stats. The one I got from Pocket – a “save and read it later” service – was actually quite eye-opening… 852,713 words! That’s a fair few books right there – and that’s
Blog will eat itself (or the danger of big numbers) Paid Members Public
[https://i1.wp.com/www.onemanandhisblog.com/content/images/2013/05/berlin-desk.jpg] There are many rewards to blogging, but it’s easy to get distracted by the easy one. Big numbers are a big distraction. My post on citizen journalism [http://www.onemanandhisblog.com/archives/2013/05/citizen-journalism-bunkum.html]
#b2bhuddle : Katy Howell on concentrating content for lead generation Paid Members Public
[https://i0.wp.com/www.onemanandhisblog.com/content/images/2013/05/Katy-b2bhuddle.jpg] Katy Howell, CEO, Immediate Future How do you concentrate your content? It’s pretty clear we need to think about social content with purpose. Social media is a business channel – but there are some big players in
Liveblogging Like Minds: a post-mortem Paid Members Public
So, what did I learn at [this year’s Like Minds](http://wearelikeminds.com/events/exeter), other than lying around doing absolutely nothing on a Sunday (other than a trip to the tip. Oh, and to Waitrose…) is a good and necessary thing sometimes?Well, this was, [as previously noted]
Metrics begin where journalistic instinct ends Paid Members Public
[https://i1.wp.com/www.onemanandhisblog.com/content/images/2011/10/rethinking.jpg] I have a theory that we place too much importance on instinct in journalism. There’s a good reason for that – back in the print days, we didn’t have much else to go on. Defining what
One hour on the UK internet Paid Members Public
 Fascinating how social media has come to dominate web use – and how the old “porn drives web innovation” maxim is clearly no longer true.More cogent [analysis at
