AI
AI is about to take misinformation to a new level
AI generated misinformation is going to be a nightmare to verify. Plus a big Google update, YouTube gets serious about podcasting and some rules for curation.
podcasting
newsletters
What is a newsletter?
Rethinking how we conceptualise newsletters, why you should ignore the podcast doom-mongers and more in today’s updates.
Accountability for my TikTok Heresy
Plus some explanation of why social platforms go bad, and how the FT’s Mastodon experiment died.
The readers write: on newsletter fights, due credit and AI in the newsroom
Question and feedback from readers on newsletters, AI, local journalism and TikTok.
podcasting
Why open rates, keywords and Twitter are the past — and podcasting has a great future
It's time to stop clinging to the publishing wisdom of the past. And the decline in new podcasts is not the bad news it looks on the surface.
podcasting
The alternative podcast realities of politics magazines
Podcasts have become central to many publishers’ strategies — with sometimes bizarre results.
TikTok
Five great reads from the online content mines
Plus some jobs, a tip, and Lagerfeld’s iPods. Yes, really.
audio
Get some audio in your engagement strategy
Why audio is critical to your audience engagement thinking, why hashtags are back on Facebook, and more to spark your imagination this week…
X (Twitter)
Five Morning Links #3: investigative podcasts, Twitter metrics and newsletter strategy secrets
More useful reads to make your morning coffee feel really useful — as well as tasty.
SEO
Social & Digital lunchbreak: big SEO change inbound and signs of a podcast rebound
In today's quick dose of lunchtime reading, there's major Google news, a publisher abandoning their office and more.
podcasting
Spotify is trying to become podcasting's gatekeeper. We musn't let them.
While Spotify's acqusition of The Ringer is good news for the journalists involved, it's part of a worrying trend in podcasting
engaged reading digest
Engaged Reading Digest: Stories, Analytics and Podcast Communities
A bumper load of interesting reading about engaged journalism and journalism development. Enjoy!