The Bluesky explosion and the Substack trap
The Twitter offshoot is edging towards becoming an X replacement — and two old school web thinkers critique Substack
Posts about social media platforms, how to use them and techniques for getting the best results.
The Twitter offshoot is edging towards becoming an X replacement — and two old school web thinkers critique Substack
Musk's close alignment with the new US President-elect has triggered a new exodus from X — with many communities heading for Bluesky. Will this be the tipping point for the new network?
Now research suggests podcasting is mainstream, in the UK at least. Plus a PR over-reaches, and the debate about teens and social media
The abandoned audience strategy of the 2000s might be our only hope in the 2020s. Plus, TikTok's seedy underbelly is in the open.
But I'm not talking about an online lynch mob, but some new digital plumbing to make it easier to navigate a social media diaspora. Plus an AI tool worth exploring.
TBH, Betteridge's law applies to that headline. But there are ways of avoiding the worst of it.
Has the loosened moderation under Elon Musk lead to the thuggery on the UK's streets over the weekend? Plus a glimpse at the possible future of search.
Get your social posts right, and they can still do the business, even on Facebook.
A glimpse into a possible social media future for journalism.