attention

If you don’t understand attention, you don’t understand digital publishing

Producing less content can be more profitable than creating more - and the reasons why hark back to the fundamental structure of the internet.

Why completion matters to digital journalism

There's a psychological impact of completion we ignore at our peril

The World Record Egg: hacking attention for mental health?

We now know who was behind the World Record Egg - and what they plan on doing with the account. But what does this tell us about today's attention economy?

Rise of the Memeocracy — and its cost

We reward the ability to win attention with fame, validation and money. But that comes with a psychological price.

Camping, burnout and a digital diet: exploring slow social media

A week's digital disconnection has left me refreshed, but lacking enthusiasm for reconnecting on social media. Here's what I'm going to do about it.

Facebook is the out-of-town supermarket of the web, so let's learn to browse local

Your attention is your most precious resource: conserve it

Digital media brands are failing for the same reason as old media brands: they don't understand the attention economy

The problem with sharable content - in graphics