fashion

Condé Nast giveth, and it taketh away Members Public

Condé Nast is moving fast and breaking its Snapchat presence.

Adam Tinworth
Adam Tinworth
conde nast

Condé Nast is teaching its editors to be influencers Members Public

Fascinating detail in The Cut’s piece about influencers in the fashion world [https://pi.us8.list-manage.com/track/click?u=c55cb94811545384e689488f6&id=840a28640e&e=e23efb5788] : > Condé Nast has even begun influencer training, hoping to merge the old and new ways of doing things — to see editors

Adam Tinworth
Adam Tinworth
conde nast

Fashion blogging as the new (tired) media mainstream Members Public

The rise, commercialisation, fall and rebirth of fashion blogging [http://www.refinery29.com/fashion-blogging-mainstream]: > “Because there was a period of time where fashion bloggers became quite monotonous…now we’re seeing individuals come through, but on social media as opposed to a web-based platform,” observes Lau. “It’s almost

Adam Tinworth
Adam Tinworth
Blogging

Don't put your daughter on the blog, Mrs Worthington Members Public

Slightly terrifying look into life as a toddler social media celebrity [http://www.racked.com/2015/4/28/8490671/london-scout-the-city-blog-instagram]: > Scout the City [http://scoutthecity.com] is touted as fashion’s first “kids’ influencer” blog [http://www.socialyte.co/digital-fashion-influencers/], its heroine a pint-sized social media giant in the

Adam Tinworth
Adam Tinworth
Blogging

Apple Watch: unboxing and the first 24 hours Members Public

I’ve had my Apple Watch for about 24 hours now. Here are my initial thoughts as I’ve started to explore it: 1. I’m surprised how much I’ve missed being able to look at my wrist and see the time, rather than having to get my phone

Adam Tinworth
Adam Tinworth
apple

Apple Watch meet wrist: trying on the new tech thing Members Public

The Apple Watch is a pretty big chunk of cash for an unknown quantity. To erase the mental pressure myself, and generate some reassurance that I wasn’t blowing the cash, I took myself over to Brighton for a Watch try-on session last week . I was met by a nice

Adam Tinworth
Adam Tinworth
apple

Chuck a fashion model off a mountain... Members Public

The one reason I keep doing what I do for a living (whatever the hell that is, as it seems to change every few months right now…) is that new technology is enabling such different forms of storytelling and, as a natural storyteller of sorts, how can you not get

Adam Tinworth
Adam Tinworth
fashion

Do you aspire to dress like a blogger? Members Public

I got an e-mail from Next (the clothes and homewares people, not the conference people) earlier. This is what it looked like: Yes, Next is selling “blogger style” as a look. Is there any other industry where blogging has been so throughly assimilated into the way it operates as fashion?

Adam Tinworth
Adam Tinworth
bloggers