Condé Nast giveth, and it taketh away Paid Members Public
Condé Nast is moving fast and breaking its Snapchat presence.
Condé Nast is teaching its editors to be influencers Paid Members Public
Fascinating detail in The Cut’s piece about influencers in the fashion world [https://pi.us8.list-manage.com/track/click?u=c55cb94811545384e689488f6&id=840a28640e&e=e23efb5788] : > Condé Nast has even begun influencer training, hoping to merge the old and new ways of doing things — to see editors become more fluent
Instagram Stories: account growth AND site traffic…? Paid Members Public
Interesting piece in Digiday from a few months back, talking about how Vogue has been using Instagram Stories to drive follower growth [https://digiday.com/uk/british-vogues-2-million-instagram/] to its Instagram account: > The fashion brand’s U.K. account has doubled to 2 million followers in the last year, thanks largely
Condé Nast buys a WordPress plugin Paid Members Public
Condé Nast buys a WordPress plugin [https://variety.com/2016/digital/news/conde-nast-acquires-poetica-twitter-engineer-1201719426/] > Condé Nast said Poetica’s product, as well as its engineering and design team, will help it “seamlessly and quickly” deliver content to audiences across multiple platforms. The Poetica system will be integrated into Condé Nast’s
The FT, Telegraph and Conde Nast all Apple News launch partners Paid Members Public
Is Apple News actually making an impact?
Wired up for a new business model? Paid Members Public
Well, this is certainly an alternative business model for magazines [http://www.wwd.com/media-news/fashion-memopad/wired-for-profit-5733735]: > The U.K. edition of Wired magazine is getting into the consulting business — and the editors are doing the heavy lifting. Condé Nast U.K. said Thursday that Wired Consulting will be a