Let the AIs write the quizzes. We’ll do the newsletters…
Buzzfeed's quizzes just read like they're generated by AIs at the moment. But in the future — they will be. At least we can still write newsletters.
newsletters
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The readers write: on newsletter fights, due credit and AI in the newsroom
Question and feedback from readers on newsletters, AI, local journalism and TikTok.
Publishing
Four things publishers should give up in 2023
Digital publishing moves so fast it can be hard to keep track of what works, and what doesn’t. Here are the things you need to be letting go of right now.
Why newsletters are just getting started
As if Monday couldn’t get any worse, here’s a video interview with me about newsletters…
Google versus AI copy: fight!
Will Google see Ai copy as spam? Is the Fediverse more than Mastodon? Do newsletters need a clear value proposition? All these questions violate Betteridge's Law…
Lunch’n’Link #3: Newsletters 1, Twitter API 0
Reach finally hits on the right strategy for local audiences - and Elon Musk continues to wreak havoc on the the Twitter ecosystem
newsletters
Moving from Revue to other platforms for editorial publishers
Revue will be dead by the middle of January. You only have a few days left to migrate your newsletter. Here's three great choices for you.
substack
Substack’s hard yards: building a business when the cash dries up
As VC cash grows scarce, staff are laid off and big names start exiting the platform, Substack can ill afford PR blunders like cutting off an editor from work, because one of his clients left the platform.
newsletters
Newsletters and other decades-long overnight success stories
Can a format that's been around since the last century truly be something new?