Publishing
Post about the art and strategies of professional publishing, from business models to platforms, and more.
NEXT Berlin 2012 - liveblogs Paid Members Public
Ah, I love NEXT. Unlike many tech-based conferences, which are very rooted in the now, they have a remarkable knack of looking about two years into the future, and giving you a sense of what the world might look like then. I’ve been working with them since January, and
RIP Single Product Publishing Paid Members Public
A message for web fundamentalists and print reactionaries alike: > Single-product thinking is an old habit from the last century that we really need to get over. There is no requirement that publishers choose between Web, e-edition, print-derived tablet versions, and something that looks like it should be hosted by
RBI sheds TotalJobs Paid Members Public
I saw some search traffic hitting my blog this morning for “TotalJobs divestment”. Now I know why [http://paidcontent.org/2012/04/04/axel-springer-buying-totaljobs-for-110-million-in-digital-classifieds-offensive/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+OmMalik+%28GigaOM%3A+Tech%29] : > Reed Business Information’s sell-offs really aren’t
Content Strategy: a filter of what, exactly? Paid Members Public
[https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/04/keyboard.jpg] I found an interesting piece on content strategy via Stowe Boyd [http://www.stoweboyd.com/post/20404611102/the-rise-of-the-content-strategist-cheryl-lowry-via] this morning. Cheryl Lowry [http://cheryllowry.com/] goes into some detail about the rise of the content strategist [http:
There's gold in them there content archives Paid Members Public
Don't let a focus on news blind you to value in your archive.
Is product lust killing strategic thinking? Paid Members Public
This afternoon, Apple will unveil the latest iteration of the iPad, and quite possibly the new version of the little Apple TV box, too. It’ll be another product announcement that both the specialist tech press and the mainstream newspapers will crawl all over, and with good reason. However you
eBooks: the purest literary experience Paid Members Public
Here’s a stirring defence of the eBook [http://www.nybooks.com/blogs/nyrblog/2012/feb/15/ebooks-cant-burn/] against the “paper purity” brigade: > The e-book, by eliminating all variations in the appearance and weight of the material object we hold in our hand and by discouraging anything but our
Attention Attrition Paid Members Public
Don Brown [http://donbrownsblog.wordpress.com/2012/01/31/why-content-isnt-quite-king/]: > Publishers do have lots of content, but a) there are lots of publishers (including online-only ones who have never put ink on paper in their lives) and b) there are lots of websites built purely to be packed with
