social video
The ever-evolving face of social video
If you're still stuck in the “it's all kids dancing” mindset, you're slipping way behind the times…
TikTok
Posts about the controversial Chinese-owned social network
Cuttings
Cuttings: AI in court and Telegraph trauma
AI techbro hypocrisy and troubling moves at the “for sale“ newspaper.
TikTok
TikTok made me love it
A new genre of fiction is filling up the bestseller lists. And guess what's putting it there?
TikTok
Missing Links and Unfinished Thoughts: dead internet, living video
More interesting reading and viewing culled from a long list of unpublished posts.
audience engagement
Forget the volume, feel the community
The abandoned audience strategy of the 2000s might be our only hope in the 2020s. Plus, TikTok's seedy underbelly is in the open.
Meta
Facebook woos the kids
And this might matter to local journalism. Plus: has The Telegraph found a buyer? And the mysteries of algospeak.
Social Media
Can social media be safe and sane?
TBH, Betteridge's law applies to that headline. But there are ways of avoiding the worst of it.
TikTok
The secret to a great headline revealed
Plus why TikTok can be surprisingly boring.
TikTok
One year until TikTok is banned in the USA
The US Senate votes to force Bytedance to sell TikTok — or see it banned in the US. Social media is the new geopolitical battleground.
TikTok
TikTok Watch
The Chinese-controlled social network really doesn't want to play nice with other governments…
TikTok
TikTok vs the USA, AI vs the EU: Fight!
The regulators get itchy about China and AI, and a useful SEO tool gets its last update before AI changes everything — forever! (Maybe.)
SEO
Why you're probably doing SEO wrong
Why bad SEO advice is costing publishers dearly in the Helpful Content age, and why consolidating local newspapers is a recipe for further decline.