TikTok

Posts about the controversial Chinese-owned social network

A overworked journalist, in stark contrast to a journalist working with engaged readers

Forget the volume, feel the community Members Public

The abandoned audience strategy of the 2000s might be our only hope in the 2020s. Plus, TikTok's seedy underbelly is in the open.

Adam Tinworth
Adam Tinworth
audience engagement

Facebook woos the kids Members Public

And this might matter to local journalism. Plus: has The Telegraph found a buyer? And the mysteries of algospeak.

Adam Tinworth
Adam Tinworth
Meta
A rather angry chap posting his frustrations on social media

Can social media be safe and sane? Members Public

TBH, Betteridge's law applies to that headline. But there are ways of avoiding the worst of it.

Adam Tinworth
Adam Tinworth
Social Media
A carrot of a headline on a laptop screen

The secret to a great headline revealed Members Public

Plus why TikTok can be surprisingly boring.

Adam Tinworth
Adam Tinworth
TikTok
The sands of time are counting down for TikTok in the US

One year until TikTok is banned in the USA Members Public

The US Senate votes to force Bytedance to sell TikTok — or see it banned in the US. Social media is the new geopolitical battleground.

Adam Tinworth
Adam Tinworth
TikTok
TikTok zombies, being influenced by the algorithm

TikTok Watch Members Public

The Chinese-controlled social network really doesn't want to play nice with other governments…

Adam Tinworth
Adam Tinworth
TikTok
A politician scrapping with robots.

TikTok vs the USA, AI vs the EU: Fight! Members Public

The regulators get itchy about China and AI, and a useful SEO tool gets its last update before AI changes everything — forever! (Maybe.)

Adam Tinworth
Adam Tinworth
TikTok
A young journalist enslaved by the power of bad SEO advice.

Why you're probably doing SEO wrong Members Public

Why bad SEO advice is costing publishers dearly in the Helpful Content age, and why consolidating local newspapers is a recipe for further decline.

Adam Tinworth
Adam Tinworth
SEO