Content & Walled Gardens
1 min read

Content & Walled Gardens

Mr Betteridge opines that publishers should stop putting their content into walled gardens, and make them easily accessible.

The magazine I work for has an extensive website, all behind a pay barrier. It’s doing pretty well for itself and has landed a couple of awards. I don’t think a specialist buisiness publishing site is looking for random Google visits, though.

Horses for courses.

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