[](https://i2.wp.com/www.onemanandhisblog.com/content/images/2012/10/next-service-design.jpg)
Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 25. He lectures on audience strategy and engagement at City, University of London.
Sign up for e-mail updates
Join the newsletter to receive the latest posts in your inbox.
Ah, I love NEXT. Unlike many tech-based conferences, which are very rooted in the now, they have a remarkable knack of looking about two years into the future, and giving you a sense of what the world might look like then. I’ve been working with them since January, and
This post has lurked in the drafts folder of MarsEdit for the last couple of
weeks because, well, my current state of under-employment is making me more
nervous than normal of offending people. But if there’s one thing the last six
weeks or so has taught me, there’s