Adam Tinworth

Adam is a digital journalism lecturer, trainer and writer. He's been a blogger for over 20 years, a journalist for 30 and teaches audience strategy and engagement at City St George’s, London.

Social pay to play is coming Members Public

It appears that Elon Musk really is a social media thought leader, as Mark Zuckerberg is borrowing one of his monetisation ideas… Plus, a look at the post-Google Analytics world.

Adam Tinworth
Adam Tinworth

Why the Twitter road crash is more serious than you think Members Public

Plus the growing evidence that AI chat search is far from ready for prime time, and some great reads on both how ChatGPT actually works and what’s behind “hot, lonely women” catfishing scams

Adam Tinworth
Adam Tinworth
X (Twitter)

Friday Five: misreporting Mastodon, dangerous deepfakes and tanking Twitter Members Public

Is Mastodon really tanking? Who’s making a mint from newsletters? And who are these eerie newsreaders spouting propaganda? Your weekend reading, sorted.

Adam Tinworth
Adam Tinworth
newsletters
The 2023 look of the website One Man & His Blog

One Man & His Blog reborn: the 2023 edition Members Public

This site has a brand new look for its 20th anniversary year. Here's what's changed — and why.

Adam Tinworth
Adam Tinworth
admin
Elon Musk as a sheriff, burning down the town, while a blue bird flies next to him.

What the heck is happening with Twitter now? Members Public

Long form Tweets are here for Twitter Blue subscribers. And there are big changes on the way for Tweedeck and the Twitter API. Some people just love watching platforms burn.

Adam Tinworth
Adam Tinworth
X (Twitter)
A D&D-style bard holding a laptop and phone, signing about search

Google’s Bard sings a song to welcome the second age of search Members Public

Google is racing Microsoft to transform search with AI chat tools. What does this mean for your traffic?

Adam Tinworth
Adam Tinworth
AI

Five insights for Friday Members Public

It’s time to re-evaluate LinkedIn, Google is about to transform itself with AI and why has the NYT suddenly got so self-obsessed?

Adam Tinworth
Adam Tinworth
LinkedIn
A zombie rising from its tomb, and staring at an old iMac

The death and life of websites Members Public

One toxic site is up, when everyone is telling you it's down, and another one has found its way back to the grave. Plus news from Mastodon and Twitter.

Adam Tinworth
Adam Tinworth