AI
Media & AI: exponential change is here
The media industry has been trapped in digital disruption for two decades. AI is only going to accelerate that change. Buckle up.
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AI
Walking the tightrope between AI and audiences
Yes, being left behind is a risk. But so is destroying audience trust while leaving ourselves in hock to toxic companies.
AI
The problem isn't AI, the problem is humans
We have a great new tool. We just have to learn to use it properly…
AI
Sit quietly and read time: AI, Meta, money and… Tintin?
Some worthwhile reading gleaned from my open tabs over the Bank Holiday weekend…
audience strategy
Friday night's fine for linkin'
Lots of good stuff to read – and think about – over the weekend
AI
How are audiences feeling about AI in 2025?
More research showing just how wary audiences are of AI being used in journalism
AI
The AI trap has closed around Apple. Don’t be next.
Apple tried to make AI a personal answer engine. It failed. It's a warning to all businesses.